Cookie Policy of RE/MAX Easy

Cookies are small text files that websites visited by users send to their devices, where they are stored to be sent back to the same sites on the next visit. Cookies perform various functions, such as allowing efficient navigation between pages, remembering preferences, and generally improving the user experience. Cookies can be divided into different categories based on their function and purpose.

Technical cookies are essential for the proper functioning of the RE/MAX Easy website and allow users to navigate and use its features. Without these cookies, it would not be possible to provide the requested services, such as access to secure areas of the site. Technical cookies do not collect personal information that could be used for marketing purposes and are generally installed directly by the website owner.

Analytics cookies are used to collect information on the use of the site, in order to improve the user experience. RE/MAX Easy uses Google Analytics 4 (GA4) in anonymized mode to analyze user interactions with the site. These cookies collect data in an aggregated and anonymous form, such as the number of visitors, pages visited, and time spent on the site. The information collected is used solely to improve the functionality of the site and not to personally identify users.

Marketing cookies, if present, are used to track visitors across websites. The intent is to display relevant and engaging ads for the individual user, and thus those of greater value to publishers and third-party advertisers. RE/MAX Easy uses these cookies to offer personalized content and promotions based on user interests. However, the use of marketing cookies requires the explicit consent of the user, which can be managed through browser settings or via the cookie consent banner.

Users have the ability to manage their cookie preferences at any time. It is possible to change browser settings to accept or reject cookies, or to receive a notification when a cookie is sent to the device. Additionally, the cookie consent banner on the RE/MAX Easy site allows users to accept or reject various categories of cookies. Changing cookie settings may affect site functionality and limit access to certain areas.

This cookie policy is drafted in accordance with the Provision of the Italian Data Protection Authority of June 10, 2021, which regulates the use of cookies and other tracking tools. For more information on cookies and how to manage them, users can consult the website of the Italian Data Protection Authority.

For any questions or requests regarding this cookie policy, users can contact RE/MAX Easy at the registered office at Via Mario Menghini, 103/105, 00179, Rome, or through the contact details provided on the website.